The Price of Success: Nissan Raises 2012 Leaf Prices Between $2,420 and $3,530!

Well, that didn’t take long did it? Only a year after launch and while the Leaf is leading the eco-friendly sales race against GM’s Chevrolet Volt, Nissan today announced that it is lifting the base price of the 2012 model year version of its pure-electric hatchback between 7 and 11 percent, depending on the trim grade!

In particular, the entry-level 2012 Leaf SV is now priced at $35,200, or 7.38% more than the 2011MY’s $32,780 sticker. The higher grade Lead SL enters the 2012MY priced at $37,250, an increase of $3,530 or 11.3% more over the 2011MY.

Neither price includes an $850 destination and handling fee. Notably, US buyers can cut $7,500 off the sales price via a federal tax credit.

The monthly lease price for the 2012 Leaf has also been increased and now starts from $369, up from $349.

Nissan justified the price hike by saying that the 2012 model comes with additional standard equipment including quick charging and cold-weather features.

In Nissan’s own words, the 2012MY Leaf's added features include:

• DC Fast Charge capability standard on Nissan LEAF SL: The vast majority of MY11 consumers have opted for the DC fast charge port, which allows the vehicle to be charged at 480V – reducing charging time to under 30 minutes for charging the vehicle to 80 percent from a fully depleted state. As DC fast charge stations proliferate across the country, Nissan expects this feature to become even more popular. For 2012, fast-charging capability will be standard on the SL trim level.
• Cold weather features standard on Nissan LEAF: As the Nissan LEAF rolls out to U.S. markets with colder climates, cold weather features become standard equipment on all trim levels of the Nissan LEAF. These include a battery warmer, heated steering wheel, and heated seats in both the front and rear.

With the introduction of the 2012MY Leaf, the Japanese company is also expanding the availability of its all-electric car that will now be available for order in the Southeastern United States and Illinois.

“In the fall, orders from existing reservations and new reservations will begin in Connecticut, Colorado, Massachusetts, New Jersey and New York,” Nissan said in a statement.

“By the end of the year, Delaware, Indiana, Louisiana, Nevada, Ohio, Pennsylvania, and Rhode Island will be added as markets where the Nissan LEAF will be available for order,” the company added.

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Nissan Leaf vs Chevrolet Volt: Who will Win the Sales Battle?

Even though the new Nissan Leaf and the Chevrolet Volt are two very different cars when it comes to details, they do have a common denominator: they are the most technologically advanced eco-friendly vehicles that are mass-produced and readily available in the U.S. market. That said, it’s interesting to see how they’re doing in sales this year.

Believe it or not, it’s a fierce neck-to-neck sales battle so far in 2011 with only 17 cars separating the Leaf from the Volt. Nissan has delivered 2,184 examples of the pure-electric Leaf from January to the end of May, while GM has sold 2,167 units of Chevrolet’s extended range electric vehicle in the same period.

However, that may soon change as Chevrolet has just expanded the availability of the Volt from seven states plus the District of Columbia to all 50 states in the USA. GM also lowered the base price of the 2012MY Volt by $1,000 to $39,995 (or $32,496 after applying a $7,500 federal tax credit), but the Chevrolet is still significantly more expensive than the Leaf which retails for $32,780 ($25,280 with the tax credit).

Via: USAToday

2011 NISSAN LEAF EV

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2011 CHEVROLET VOLT